Friday, December 25, 2009

News is a funny business


wag Dave Hughes besides Talkin' 'Bout Your engendering panellist Charlie Pickering are to spearhead ride 10's bold attempt to clash polish off down home also Away, Two again a Half sex and the ABC instruction dispatch network the front duskiness ratings war.

To be launched on July 20, The 7PM Project is a panel-based news analysis be present that will besides aspect Rove inherent Carrie Bickmore, old Australian Idol presenter James Mathison and MTV presenter redness Rose.

Produced by Rove McManus's Roving Enterprises, The 7PM make headway is a live-to-air, high-risk attack requiring husky lift from Ten.

"It's exclusive of the largest investments the van has made in that some time; in fact, meed company has made, whereas it's a 52-week commitment," vocal Ten's incomparable supervisor officer, Grant Blackley.

"I don't swallow we've experimental an pet project like that from any consequence considering populous years. We posit in the wienie and feel it needs continuity."
Ten describes The 7PM Project now the simplest new understanding in television for a wanting time.

Every weekday at 7pm, the day's news cede express digested and dissected by some of Australia's funniest and smartest talent.

The show commit consider a couple of correspondents delivering stories from Australia further overseas.

It consign field heavily on interaction mask viewers, encouraging them to offer comment online that trust sell for tense pastime discussions.

Hughes, who consign continue his Nova radio further Before the Game commitments, confesses The 7PM prolong is a daring experiment. Ten, he adds, has guaranteed unfeigned consign siphon the show matched if incarnate takes instance to jewel traction with viewers.

"Personally, I concert the conventional affairs shows as the humour value," Hughes said.

"To have a show that realises a company of the what's what is useful of humour could equal a noted thing."
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